a woman hold reusable shopping bag

A campaign to drive conscious environmental change in our community

Change at the till offers Instant onboarding and wide reach through Whatsapp Chatbot: WhatsApp, as users, use “social media bundles” to access it.

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“Change will not come if we wait for some other person or some other time. We are the ones we’ve been waiting for. We are the change that we seek.”

shopping bags

Through our campaign, the biggest long term impact will be achieved through educating users with correct information, enabling them to make better decisions, and advocates for change. In turn, they will refuse single-use plastics in general, beyond plastic bags, and instead choose reusable options.

man with plastic bag

Plastic Shopping Bags

There are few plastic recycling facilities in the country and region. Most plastic bags end up in landfills which are not well managed, leaving microplastics to end up in the environment; and those incinerated end up in the air. A lot of plastics are not disposed of properly at a consumer level, and littering is a common problem,  leading to the plastic ending up in the environment and waterways, which is hazardous for livestock, wildlife and marine life.

reusable shopping bags

Reusable Shopping Bags

The “Change At The Till” campaign is already live! We use a mix of Digital Media (WhatsApp, Facebook & Instagram) and Non-Digital (Pop-up stands located in shopping malls) to educate and engage women shoppers who currently use plastic bags when shopping to be able to say “Plastiki? Ke a chencha!” (refusing single-use plastics), and instead to Pack your Shopping Bag (consciously choose to carry and use reusable shopping bags); so that the local consumer culture is changed to reusable shopping bags becoming the norm, and plastic bag usage becoming taboo.

a woman with a reusable shopping bag

Get Your Change

The use of plastics is culturally accepted and normal. Consumer know it is cheaper to make the switch to reusable shopping bags, but due to habit, don’t Make The Change. If they knew that not only is it cheaper, but continued usage affects them and the environment, then they would think about Making Change, not only for their pockets, but for the environment as well.

man holding plastic bagreusable shopping bagsa woman with a reusable shopping bag
man with plastic bag

Plastic Shopping Bag

There are few plastic recycling facilities in the country and region. Most plastic bags end up in landfills which are not well managed, leaving microplastics to end up in the environment; and those incinerated end up in the air. A lot of plastics are not disposed of properly at a consumer level, and littering is a common problem,  leading to the plastic ending up in the environment and waterways, which is hazardous for livestock, wildlife and marine life. Wildlife is key to our economy, which contributed 13.1% to Botswana’s GDP through travel and tourism before the pandemic. We also rely on agriculture, as we are a nation with a relatively high number of subsistence farmers, we need to protect our environment.

a woman with a reusable shopping bag

Reusable Shopping Bags

The “Change At The Till” campaign is already live! We use a mix of Digital Media (WhatsApp, Facebook & Instagram) and Non-Digital (Pop-up stands located in shopping malls) to educate and engage women shoppers who currently use plastic bags when shopping to be able to say “Plastiki? Ke a chencha!” (refusing single-use plastics), and instead to Pack your Shopping Bag (consciously choose to carry and use reusable shopping bags); so that the local consumer culture is changed to reusable shopping bags becoming the norm, and plastic bag usage becoming taboo.

reusable shopping bags

Get Your Change!!!

The use of plastics is culturally accepted and normal. Consumer know it is cheaper to make the switch to reusable shopping bags, but due to habit, don’t Make The Change. If they knew that not only is it cheaper, but continued usage affects them and the environment, then they would think about Making Change, not only for their pockets, but for the environment as well.

reusable shopping bags
a woman with a reusable shopping bag
man with plastic bag

Our story

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About Change At The Till

Meeticks Africa is a tech-company using technology and innovation to create social, economical and environmental impact. We are young, forward-thinking, and passionate about creating a better Botswana and Africa. Meeticks africa is looking for partners who share a similar vision and who want to be a part of #MakingChange.

#makechangeBW

Why Change At The Till

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holding phone

Why Change At The Till

Meeticks Africa specialised in the development of digital tools for use in the African context, with a special focus on WhatsApp chatbots, used by over  90% of smartphone users, and around 45% of people in Southern Africa. Change at the till offers Instant onboarding and wide reach through Whatsapp Chatbot: WhatsApp, as users, use “social media bundles” to access it, Gamified with incentives rolled out over several weeks also easy to track metrics and enablesconstant monitoring, for purposes of feedback, to assess the quality of the campaign and interventions.

#makechangeBW

Gamified WhatsApp Chatbot

We have created a gamified WhatsApp chatbot application (App) that teaches, nudges and incentivises consumers with rewards for participation in the campaign, with the objective being to drive social behaviour change.

whatsapp chat
All you need to start
Have WhatsApp installed in your phone.
Download WhatApp
whatsApp chat
Complete & earn points
Do all the tasks and quizzes to earn more points for awesome prizes.
Start Now
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Active Facebook Community
See what others are doing and take part.
CATT Facebook Page

Learn to Earn

Engage with out chatbot to learn and earn.

phone frame
phone header nav
phone navigation
chatbot screenshot
phone type input

Stage 1

3 tokens when complete-discounted reusable shoppingbags generic style

Stage 2

- 3 tokens when complete
-Discounted reusable shopping bags bags trendy (large, great design) & utility (wine/beverage)
-Access to portable pouch for bag

Stage 3

-3 tokens when complete
-Discounted reusable shopping bags exclusive/customized
-Storage pouches/organisers
-Entry to grand prize

Bonus tokens for special actions

sharing, posting and tagging, viralactions.

Addition

-Additionally, various discounts from corporate partners accessible through tokens
-Grand prize from corporate tourism sponsor

Get your Change to Learn and Earn

Learn short lessons ,Earn points and redeemable with partners

Brought to you by :

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Change Begins With You & I

  • Change - say no to plastic bags
  • Change - use reusable shopping bags
  • Change - get long term financial savings
  • Change - be a force for positive change in the environment
  • Change - support women-led businesses
#ChangeAtTheTill

We don't just talk - We make it happen

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Get Involved
1,234

Pledged to Change

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5,678

Businesses Involved

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9,012

Impact Built

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Trusted by

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Basha Magwape

Co-founder, Meeticks
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We believe the campaign will create a cleaner, environmentally safe Botswana,  be part of the journey.

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We believe the campaign will create a cleaner, environmentally safe Botswana,  be part of the journey.

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